Defining business goals involves setting clear, realistic, quantifiable objectives.
At Clikit, we believe that in order to have any chance at developing a successful online marketing strategy you must define clear, realistic and quantifiable Goals. Your businesses has an “action” which you seek to accomplish from your online strategy. These actions may be sales, leads, content, membership subscriptions or any other ´value-added´ action that pursues an increase to your financial condition. You must define your most important “action” and use it as a guide for all of your market strategy decisions.
This is your general ´goal´.
Clikit’s team of professionals will Guide you through this defining process Step by Step and ensure that your strategy in well thought out and has a strong foundation for continued success.
Internet Properties Development
Develop an online presence that converts visitors to desired goals.
Now that you have defined your goals for your online marketing strategy, it is time to develop a creative strategy that effectively engages your potential customers. Our team of world class designers, programmers and developers will be heavily involved throughout Clikit’s 8 Step Development Process.
Clikit’s 8 step Developments Process
Step 1 – Information Gathering
Step 2 – Create a site map
Step 2 – Creative Design and SEO friendly content Writing
Step 4 – SEO inspired html Programming
Step 5 - CMS implementation
Step 6 - Analytical and Tracking software Setup
Step 7 – Testing
Step 8 – Maintenance
Exposing yourself to your potential customers.
Indentifying and position yourself where your customers frequent and search, determine and influence social media’s views of your product/services.
Now that you have your Internet Property that was designed and developed to maximize your goal conversions, Clikit’s Team of Online Marketers can start directing all your potential customers’ right in to your newly developed sales funnel. In order to generate leads you must first effectively generate online Traffic. There are many traffic channels that Clikit utilizes to achieve this critical goal. Each traffic channel (like PPC, SEO, E-mail and Social Media Marketing) and the visitors coming through it will produce different results for the same website. If your property produces a favorable sales conversion from organic search engine visitors, there is no basis for assuming that another traffic channel like pay-per-click will deliver comparable or improved sales conversion results.
´All traffic is NOT created equal´.
Capture and measure real data to determine accurate Return On Investments (ROI)
Imagine being able to measure your Return on Investment right down to the last penny!
You have now substantially invested into creating your online properties, acquiring and generating traffic. Now it is time to measure and analyze the performance of your campaign. With Clikit’s Tracking Tools, you will be able to see where, when and how you spent you marketing dollars and measure your exact cost per defined goal.
Clikit’s Advanced Call Tracking Solutions
Clikit’s Call Tracking software provides real-time phone call analytics. Our advanced software allows you to Measure the success of your online marketing campaigns, by tracking phone calls generated directly from your market efforts. Having this valuable information at your finger tips will help you evaluate and measure your ROI.
Google Analytics is a web analytics tool that gives you valuable insights into your website traffic and marketing effectiveness. Powerful, flexible and user friendly features now let you analyze your traffic data in a revolutionary way. With Google Analytics, you're more prepared to optimize your marketing initiatives and maximize your ROI.
Make intelligent decisions that improve conversions and reduce investment.
Now that you have a clear understanding of where you’re spending your marketing budget and the results that you are receiving from your efforts, you can intelligently begin allocating funds to proven methods.
Clikit’s team of Marketing Campaign Mangers will analyze all the data that is captured and make educated decisions on how to maximize goal conversions while minimizing the overall cost per goal.